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Hockstad tackling major issues in packaged goods industry

Sharing holiday meals with family and walking into a fresh-smelling house after it’s been cleaned are moments that always bring Melissa Hockstad great joy. Now she gets to champion the industry that helps make both possible.Hockstad became president and CEO of the $50 million-plus annual revenue Consumer Brands Association (CBA) in January, following a search by Spencer Stuart. Hockstad replaced David Chavern, who became president and CEO of the American Council of Life Insurers in September 2024.CBA’s 81 member companies, which include household names such as The Clorox Company and Nestlé, are in the consumer packaged goods industry: retailers and suppliers that produce household products… Read More